New products

Little Brown Bear Character: the famous little bear goes underwater! The Little Brown Bear figurine (removable) takes the helm of this lovely Peach-colored submarine.

2-in-1 transformation: this developmental toy does more than just float: its removable hulls allow the submarine to transform into a boat, stimulating coordination and fine motor skills.

100% eco-friendly: an ethical toy Made in France using 100% recycled plastic (shower gel bottles, milk jugs), safe and fully recyclable.

Perfect hygiene: no more mold! Designed without glue or screws, it fully dismantles to dry perfectly and is dishwasher safe (max 40°C).

2-in-1 Submarine: this water toy offers a dual play experience: its removable hulls allow the submarine to transform into a small boat, stimulating children's coordination.

Explorer Mr. Fox: the vehicle is piloted by the Mr. Fox figurine (removable), the perfect companion for imagining adventures underwater or on the surface.

100% eco-Designed: fully manufactured in France, this toy is made from 100% recycled plastic (shower gel bottles, milk jugs) and is completely recyclable.

Perfect hygiene: no more mold! Designed without glue or screws, the submarine can be fully dismantled for optimal drying and is dishwasher safe (max 40°C).

2-in-1 Submarine: this water toy offers a dual play experience: its removable hulls allow the submarine to transform into a small boat, stimulating children's coordination.

Explorer Mr. Fox: the vehicle is piloted by the Mr. Fox figurine (removable), the perfect companion for imagining adventures underwater or on the surface.

100% eco-Designed: fully manufactured in France, this toy is made from 100% recycled plastic (shower gel bottles, milk jugs) and is completely recyclable.

Perfect hygiene: no more mold! Designed without glue or screws, the submarine can be fully dismantled for optimal drying and is dishwasher safe (max 40°C).

Little Brown Bear character: Bath time becomes an adventure with this seaplane piloted by the famous Little Brown Bear figurine, sparking toddlers' imagination.

2-in-1 transformation: magic! The seaplane has removable shells that allow it to transform into a boat, offering a construction game to develop coordination.

100% eco-friendly: made in France, this toy is crafted from 100% recycled plastic (shower gel bottles, milk jugs) and is fully recyclable.

Little Brown Bear character: Bath time becomes an adventure with this seaplane piloted by the famous Little Brown Bear figurine, sparking toddlers' imagination.

2-in-1 transformation: magic! The seaplane has removable shells that allow it to transform into a boat, offering a construction game to develop coordination.

100% eco-friendly: made in France, this toy is crafted from 100% recycled plastic (shower gel bottles, milk jugs) and is fully recyclable.

2-in-1 seaplane: this water toy sparks imagination with its convertible feature: the seaplane has removable hulls that allow it to transform into a small boat for endless fun.

Mr. Fox Pilot: the cockpit carries the Mr. Fox figurine (removable), the perfect companion for inventing aerial and aquatic exploration stories.

100% eco-designed: fully manufactured in France, this toy is made from 100% recycled plastic (shower gel bottles, milk jugs) and is completely recyclable.

Perfect hygiene: no more mold! Designed without glue or screws, the seaplane can be fully dismantled for optimal drying and is dishwasher safe (max 40°C).

2-in-1 seaplane: this water toy sparks imagination with its convertible feature: the seaplane has removable hulls that allow it to transform into a small boat for endless fun.

Mr. Fox Pilot: the cockpit carries the Mr. Fox figurine (removable), the perfect companion for inventing aerial and aquatic exploration stories.

100% eco-designed: fully manufactured in France, this toy is made from 100% recycled plastic (shower gel bottles, milk jugs) and is completely recyclable.

Perfect hygiene: no more mold! Designed without glue or screws, the seaplane can be fully dismantled for optimal drying and is dishwasher safe (max 40°C).

Little Brown Bear character: features the beloved Little Brown Bear figurine in the cockpit, turning bath time into a real adventure.

2-in-1 transformation: magic! The helicopter transforms into a boat thanks to its removable shells, allowing children to build and deconstruct the vehicle as they please.

100% eco-friendly: made in France, this toy is crafted from 100% recycled plastic (shower gel bottles, milk jugs) and is fully recyclable.

Perfect hygiene: guaranteed mold-free, it is fully dismountable (no glue or screws) and is dishwasher safe (max 40°C) for perfect drying.

2-in-1 helicopter: magic! This toy doesn't just fly; it's transformable. Its hulls nest together to form a helicopter but can also detach to become a small boat, offering endless building fun.

Mr. fox figurine: the cockpit hosts the pilot Mr. Fox (removable figurine included), the perfect companion for imagining rescue missions in the bath or on the sand.

100% made in france: manufactured entirely in France, this toy supports local craftsmanship and minimizes carbon footprint.

Recycled plastic: an eco-responsible toy crafted from 100% recycled material (shower gel bottles, milk jugs), safe (BPA-free), and fully recyclable.

2-in-1 helicopter: magic! This toy doesn't just fly; it's transformable. Its hulls nest together to form a helicopter but can also detach to become a small boat, offering endless building fun.

Mr. fox figurine: the cockpit hosts the pilot Mr. Fox (removable figurine included), the perfect companion for imagining rescue missions in the bath or on the sand.

100% made in france: manufactured entirely in France, this toy supports local craftsmanship and minimizes carbon footprint.

Recycled plastic: an eco-responsible toy crafted from 100% recycled material (shower gel bottles, milk jugs), safe (BPA-free), and fully recyclable.

Cleaning mission: driven by the Mr. Fox figurine, this fun garbage truck allows children to create stories about cleaning up and recycling.

2-in-1 Bin: cleverly designed for the beach or sandbox, the truck's rear bin is removable and doubles as a shovel or mold for building castles.

100% eco-designed: this toy is Made in France using 100% recycled plastic (shower gel bottles, milk jugs).

Sand tracks: perfect for outdoor play, it features patterned wheels that leave cool tracks and prints on the ground as it rolls

Firefighter alert: this truck features the Little Brown Bear figurine for imaginary rescue missions, turning the bath or beach into a fire station.

2-in-1 ladder: super fun, the truck's large ladder is removable: it detaches to become a water toy (for pouring and splashing) or for playing in the sand.

100% eco-friendly: an ethical toy Made in France using 100% recycled plastic (shower gel bottles, milk jugs), safe and sustainable.

Fun tracks: equipped with patterned wheels, the truck leaves cool tracks and prints on wet sand or dirt during its rescue runs.

Firefighter alert: this truck features the Little Brown Bear figurine for imaginary rescue missions, turning the bath or beach into a fire station.

2-in-1 ladder: super fun, the truck's large ladder is removable: it detaches to become a water toy (for pouring and splashing) or for playing in the sand.

100% eco-friendly: an ethical toy Made in France using 100% recycled plastic (shower gel bottles, milk jugs), safe and sustainable.

Fun tracks: equipped with patterned wheels, the truck leaves cool tracks and prints on wet sand or dirt during its rescue runs.

Cleanliness adventure: accompanied by the Petit Ours Brun figurine, this garbage truck invites children to imagine stories about keeping things clean and recycling.

2-in-1 bin: fun and practical, the truck's rear bin is removable: it detaches to be used as a shovel or a mold in the sand.

100% eco-designed: made in France, this toy is crafted from 100% recycled plastic (shower gel bottles, milk jugs) and is fully recyclable itself.

Outdoor play: Perfect for the beach or garden, it features patterned wheels that leave fun tracks and prints on the ground or sand as the truck rolls.

Little Brown Bear Character: Features the beloved Petit Ours Brun figurine (removable) to join your child in imaginative play at the park or on the beach.

Fun features: built for outdoor play, this truck has a tilting dumpster that detaches to become a shovel, and patterned wheels to leave fun tracks in the sand.

100% made in france: manufactured in the Auvergne-Rhône-Alpes region and assembled in Pays de la Loire, this toy supports local craftsmanship and ensures high quality.

Recycled materials: crafted from 100% recycled plastic (HDPE from shower gel and milk bottles), giving a second life to everyday waste.

Little Brown Bear character: this dump truck features the beloved Petit Ours Brun figurine (included), joining your child for imaginative play at the beach or in the garden.

2-in-1 dumpster: cleverly designed, the vehicle features a tilting dumpster for unloading sand, which is also removable to be used as a shovel or a mold.

Sand tracks: perfect for outdoor play, the truck is equipped with special patterned wheels that leave fun tracks and prints in the sand as it rolls.

100% eco-designed in France: manufactured in France, this toy is made from 100% recycled plastic (milk jugs, soap bottles) and is guaranteed to be glue-free and screw-free.

Clever 2-in-1 design: this dump truck sparks imagination with its smart features: the dumpster tilts to unload cargo and is removable to be used as a sand shovel!.

Perfect for sand play: great for the beach or sandbox, it features patterned wheels that leave cool tracks in the sand, perfect for building roads.

100% Eco-designed: made in France, it is crafted from 100% recycled plastic (milk bottles, soap bottles) and is fully recyclable itself.

Easy to clean: unlike standard trucks, this one creates no rust (no screws) and is easy to wash with water or in the dishwasher (max 40°C).

Petit Ours Brun Character: features the beloved Petit Ours Brun figurine (removable), turning bath time into a fun imaginary adventure for toddlers.

Eco-friendly & french: an ethical toy 100% Made in France, crafted in the Auvergne Rhône-Alpes region from 100% recycled plastic (bottles, milk jugs) sourced in Normandy.

2-in-1 Design: fun and educational, the boat features removable hulls that allow kids to build and deconstruct the vehicle, or transform it into a barge.

Perfect Hygiene: guaranteed mold-free, it is fully dismountable (no glue or screws) and is dishwasher safe (max 40°C) for easy cleaning and drying.

Beloved character: features the famous Petit Ours Brun figurine (removable) to join baby in aquatic adventures and spark their imagination.

Perfect hygiene: guaranteed mold-free, this toy is fully dismountable (no glue or screws) and is dishwasher safe (max 40°C) for perfect drying with no residue.

100% made in france: an ethical toy manufactured in the Auvergne Rhône-Alpes region and hand-assembled in Pays de la Loire, supporting local craftsmanship.

Recycled plastic: made from 100% recycled material (milk bottles, shower gel bottles), this boat gives a second life to daily waste while being completely safe for babies.

Perfect hygiene: no more moldy bath toys! Fully dismountable, it doesn't trap water, dries perfectly, and is even dishwasher safe (<40°C).

Play & imagination: this 2-in-1 toy transforms (boat or barge) and includes a removable Mr. Fox figurine, stimulating coordination and storytelling.

100% eco-designed: this boat is Made in France using 100% recycled plastic (from shower gel and milk bottles) and is fully recyclable itself.

Fun & 2-in-1: comes with a removable Mr. Fox figurine to spark imagination. The hull shells detach to transform the boat into a barge, allowing kids to build and deconstruct endlessly.

Perfect hygiene: no more mold! Fully dismountable, with no glue or screws, it is easy to clean (dishwasher safe <40°C) and dries without leaving residue.

Deposit system: innovative circular economy! The price includes a €2 deposit. Send it back for free when no longer in use to get your deposit back and ensure it gets recycled.

Medieval hero: the "Tristan" model instantly transforms your child into a noble knight of the Middle Ages, ready for tournaments and heroic adventures.

Royal Finishes: this costume stands out for its richness: a velvet tunic adorned with a coat of arms, enhanced by golden epaulets and a bronze-colored belt.

Chainmail effect: for perfect realism, the outfit includes a chainmail imitation hood, an essential detail to protect the knight's head without the weight of metal!.

Satin Cape: the majestic look is completed by a flowing satin cape that flutters in the wind during wild chases.

Everyday hero: this complete costume allows children to transform into a true guardian of the peace, enforcing law and order during their playtime missions.

Full kit included: more than just an outfit, the set includes a cap, a detailed jacket, a pretend walkie-talkie, and plastic handcuffs.

Realistic design: the jacket is meticulously designed with buttons, practical pockets, a police badge, and a sleeve patch for an authentic official look.

Comfort & durability: built for action, this costume is made from sturdy and comfortable materials, ensuring it holds up well even after many imaginary arrests.

Space mission: this complete costume transforms your child into a real space explorer, ready for an intergalactic mission with a vibrant blue jumpsuit.

Realistic details: the outfit features embroidered badges inspired by real astronaut uniforms, adding an authentic touch for immersive role-play.

Helmet included: unlike heavy plastic helmets, this set includes a foam helmet that is light and comfortable to wear, completing the look without getting in the way.

Easy to wear: designed for independence, the jumpsuit features a central zipper that makes it quick and easy to put on and take off before every mission.

Fairy-Tale volume: this sumptuous dress stands out with its exceptional volume thanks to four superimposed petticoats in satin and organza, worthy of the grandest balls.

Sparkling bodice: the top of the dress is crafted from satin adorned with sequins, adding a touch of light and preciousness to the costume.

Removable hoop: a key feature of this model is the included separate hoop, allowing the child to choose between maximum volume or a more fluid drape ("wear with or without!").

Refined details: the waist is highlighted by an integrated belt decorated with a delicate fabric flower, adding a romantic and polished finish.

Magic & elegance: this costume embodies pure enchantment with its mix of noble materials and refined details, transforming every child into a "true fairy".

Refined top: the dress features a velvet top adorned with shimmering sequins and straps, enhanced by a delicate flower belt.

Voluminous skirt: the bottom of the dress consists of two superimposed petticoats (one satin, one tulle) for a puffy and airy effect worthy of the finest shows.

Wings included: the set includes a magnificent pair of golden butterfly wings (tulle and gold) with large dimensions ($42 times 45$ cm) to complete the look.

Fairy accessory: the "Apolline Fairy Wings" are the essential accessory to complete a fairy costume and add a touch of magic to your child's dress-up collection.

Imagination & creativity: designed to stimulate the mind, these wings allow children to "explore their imagination" and "express their personality" through role-play.

Quality & safety: true to Labay's brand values, this product focuses on "fun, creativity, and safety," offering a "high-quality" play accessory.

One size: practical and versatile, this model comes in TU (One Size), easily fitting most children to grow along with them.

Born to dance: inspired by Princess Amira who "loves to dance," this outfit is designed for movement, letting kids show off their moves in style.

Turquoise delight: a beautiful "turquoise blue set" featuring pants and a top, perfect for creating a magical Arabian Nights or Jasmine-inspired look.

Headband included: the set comes with a "matching headband" that is "size adjustable with velcrow," ensuring a perfect and comfortable fit for every child.

Detailed sizing: available in 3 sizes with specific lengths: 3-4 yrs (Pants 48cm), 5-7 yrs (Pants 63cm), and 8-10 yrs (Pants 76cm) to grow with your child.

Super heroine: what do I see there in the sky? It's Super Hero Girl!" This costume transforms your child into a fearless vigilante ready to soar.

Rescue mission: with a playful twist, the story says she soars through the sky looking for "gentlemen in distress" to save.

Magical powers: the character uses her "magical mask" to spot any trouble ahead from far away.

Dreamy princess: inspired by Princess Dorianne, a "dreamy girl" with her "head in the clouds" who imagines all kinds of wonderful adventures.

Imaginary adventures: This dress is made for everything: being brave enough for "guarding the castle from bandits and dragons," or even to "tickle a pirate"!

Ball gown elegance: beyond action, it is a beautiful dress designed for attending a "big Castle grand ball," combining style and comfort.

Various sizes: available in three sizes based on skirt length: 3-4 yrs (48 cm), 5-7 yrs (57 cm), and 8-10 yrs (67 cm) to grow with your child.

Adjustable fit: practical and long-lasting, this skirt features a waist adjustable design, ensuring a perfect fit that grows with the child.

Sizing 3-5 years: the skirt has a length of 33 cm, specifically designed to fit children aged 3 to 5 years.

Outdoor spirit: the story goes that "Florentina loves being outdoors," even in the rain, and loves playing hide and seek with her friends Alessandra and Laurana.

Easy Care material: made for play, it is crafted from 100% Polyester, offering durability and lightness.

Dreamy theme: this pouch invites daydreaming with masks on the "Celestial" theme (sun, moon, stars, clouds), perfect for soft and poetic costumes.

Scratch art technique: a new addition to the collection! The activity involves scratching the black surface of the masks to reveal hidden colors and patterns underneath.

Complete kit for 8: the pouch contains everything needed for a group: 8 pre-cut masks and 8 elastic bands to wear them immediately after the activity.

Kimouss illustrations: the designs are created by illustrator Kimouss, known for her delicate and fairy-like style that particularly appeals to children.

Dino total look: this "all-in-one" pouch is the ultimate kit for prehistoric fans, allowing them to disguise themselves from head to toe (masks + tattoos).

Double activity: it offers two different creative techniques to keep things fun: 4 scratch masks (scratch to reveal colors) and 4 masks to decorate with mosaics.

Metallic effect: the decoration masks are enhanced with metallic foam mosaics, adding texture and spectacular shine to the dinosaur scales.

Bonus tattoos: in addition to the 8 masks, the kit includes a sheet of temporary tattoos to complete the costume on the skin.

Superhero gang: this pouch immerses children in action with dynamic mask designs, allowing them to embody their favorite vigilantes.

Metallic foam mosaics: the activity stands out with its high-quality stickers: metallic foam mosaics that add texture and a "superpower" shine to the creations.

Complete kit for 8: the pouch contains everything needed for a successful workshop: 8 pre-cut masks, 5 sheets of mosaic stickers, and 8 elastic bands.

Mess-free: no glue or scissors needed! This sticker activity allows children to create independently, developing their fine motor skills and concentration.

Magical world: this pouch immerses children in a fantasy world with masks themed around unicorns and magical creatures, perfect for dreaming.

Mosaic activity: simple and mess-free (no glue), the activity involves decorating the masks by sticking mosaic stickers (often shiny or glittery) for a dazzling result.

Generous content: the kit is very complete and includes 8 pre-cut cardboard masks, 5 sheets of mosaic stickers, and 8 elastic bands to wear the masks once finished.

Perfect entertainment: with 8 masks included, it is the ideal group activity to entertain a "Unicorn" birthday party or playdate, allowing each child to leave with their costume.