New products

Artisanal design: a delightful little folding table in natural wood that stands out with its particularly elegant artisanal design.

For Soft toys: both elegant and practical, it is ideally designed to accompany your child's dolls and soft toys.

French craftsmanship: a very high-quality miniature accessory, proudly made in France by the famous Maïlou Tradition brand.

Practical size: with its adapted size of 14 cm, it is perfect for creating a real little play area at the right scale.

Chic design: an elegant folding deckchair with a very chic design, specially made to accommodate your child's favorite dolls and soft toys.

Natural wood: this delightful little miniature furniture is carefully made of natural wood, ensuring sturdiness and authenticity.

French Craftsmanship: a high-quality artisanal creation, proudly made in France by the famous Maïlou Tradition brand.

Adapted Size: with its ideal size of 19.5 cm, it is perfectly proportioned to comfortably seat little companions

Chic design: an elegant folding deckchair with a very chic design, specially made to accommodate your child's favorite dolls and soft toys.

Natural wood: this delightful little miniature furniture is carefully made of natural wood, ensuring sturdiness and authenticity.

French craftsmanship: a high-quality artisanal creation, proudly made in France by the famous Maïlou Tradition brand.

Adapted size: with its ideal size of 19.5 cm, it is perfectly proportioned to comfortably seat little companions.

Elegant seat: a delightful little natural wood armchair, specially designed to offer an elegant seat to your favorite dolls and soft toys.

Noble material: this miniature folding furniture is entirely made of natural wood, which makes it both sturdy and very authentic.

French craftsmanship: a very high-quality play accessory, proudly made in France by the famous Maïlou Tradition brand.

Ideal Size: with its 17.5 cm dimension, this armchair is ideally designed to very comfortably accommodate soft toys measuring up to 35 cm.

Adorable accessory: a small folding cinema chair, specially designed to accommodate dolls and soft toys.

Noble material: carefully made of natural wood, it features a canvas seat for a very authentic "director's chair" look.

French craftsmanship: a delightful miniature piece of quality furniture, proudly made in France by the Maïlou Tradition brand.

Ideal size: perfectly sized, it is suitable for very comfortably seating little companions measuring up to 35 cm.

Growth tracking: a delicate height chart allowing an accurate tracking of your child's growth, from 0 to 10 years old.

French manufacturing: created, manufactured, and pampered in France, this height chart is the result of Maïlou Tradition's artisanal know-how in Brittany.

Refined design: its tender and poetic design features a little pink mouse sitting in its retro armchair.

Nursery decoration: it is an ideal decorative object to create a delicate and warm atmosphere in a toddler's room.

Family keepsake: an original and elegant gift where every measurement becomes a true bonding moment and an unforgettable family memory.

Growth Tracking: a clever companion to accurately track your child's development from birth (0) to 10 years old.

French Manufacturing: a high-quality piece, created and pampered with the greatest care in Brittany (France).

Poetic Design: its tender and original motif, featuring a fox suspended in its woodland universe, is ideal for a natural and warm child's room.

Childhood Keepsake: more than just a measuring tool, it combines utility, design, and emotion to become a unique childhood memory.

Growth tracking: this pretty height chart allows you to accurately and tenderly track your child's growth from 0 to 10 years old.

French manufacturing: carefully crafted in France, it is a quality piece made of 5 mm thick poplar wood.

Playful design: its adorable adventurous elephant motif inspired by the jungle is perfect for decorating a nature or exotic-themed room.

Decorative object: more than just a measuring tool, it's a true decorative object that is both practical, emotional, and useful.

Chic Look: with its sleek and modern design combined with codes of yesteryear, the Sowen elephant is adorned in an elegant pink hue.

Breton craftsmanship: this 40 cm elephant is proudly handmade in France, in a workshop making exceptional plush toys in Brittany.

Absolute softness: both supple and mellow, it has very soft fur that seduces with its chic and high-end look.

Play and decoration: it is ideal for toddlers' play, but also brings a lot of softness, warmth, and elegance to the decoration of any room.

Majestic companion: discover the Maïlou Tradition grey Sowen elephant plush, a magnificent companion with a timeless design.

French craftsmanship: this lovely cuddly soft toy perfectly embodies the excellence of French craftsmanship.

Comforting softness: perfect for children, it has been designed to offer infinite moments of tenderness every day.

Large size: with its generous 40 cm size, this plush is ideal for playing or decorating the baby's room.

Iconic creation: succumb to the charm of the Léo Méloé Cat, an iconic creation of the French Maïlou Tradition factory.

Lifelong companion: much more than just a plush, Léo is a true companion designed to bring tenderness and comfort from the very first moments.

Irresistible look: with its completely round silhouette and particularly touching look, this feline will melt the hearts of the whole family.

Iconic creation: discover the delightful Rooxy Méloé Cat plush, an iconic creation from the Maïlou Tradition brand.

Incomparable softness: this magnificent cat instantly seduces with its warm colors and offers incomparable softness to the touch.

Breton craftsmanship: entirely handmade in the brand's Breton workshop, each Rooxy plush is a true, unique collector's item.

Tender companion: let yourself be seduced by Grisouille, an adorable plush cat with a timeless grey coat and infinite softness.

French craftsmanship: much more than a simple toy, it is an artisanal creation made with passion in the heart of a Breton factory.

Everyday comfort: combining elegance and French craftsmanship, this cat is specially designed to offer wonderful moments of comfort.

Iconic creation: discover the delightful Rooxy Méloé Cat plush, an iconic creation from the Maïlou Tradition brand.

Incomparable softness: this magnificent cat instantly seduces with its warm colors and offers incomparable softness to the touch.

Breton craftsmanship: entirely handmade in the brand's Breton workshop, each Rooxy plush is a true, unique collector's item.

Iconic creation: succumb to the charm of the Léo Méloé Cat, an iconic creation of the French Maïlou Tradition factory.

Lifelong companion: much more than just a plush, Léo is a true companion designed to bring tenderness and comfort from the very first moments.

Irresistible look: with its completely round silhouette and particularly touching look, this feline will melt the hearts of the whole family.

Tender companion: let yourself be seduced by Grisouille, an adorable plush cat with a timeless grey coat and infinite softness.

French craftsmanship: much more than a simple toy, it is an artisanal creation made with passion in the heart of a Breton factory.

Everyday comfort: combining elegance and French craftsmanship, this cat is specially designed to offer wonderful moments of comfort.

Comforting companion: an adorable flat grey rabbit comforter, the ideal companion to comfort and soothe baby every day.

French craftsmanship: this comforter is proudly made in France by the Maïlou Tradition brand, a true guarantee of excellence.

Soft material: made of Mailoudou, it is exceptionally soft to reassure toddlers.

Easy to Handle: with its 22 cm size and great lightness, it is perfectly suited and easy to handle by little hands.

Play or Chew: a lovely hornbill (calao) rattle designed both to amuse baby and to be chewed on safely.

Soothes Gums: made with two different materials, it is designed to best relieve baby during painful teething.

Safe Materials: this toy cleverly combines silicone and beech wood to offer different textures to explore.

Healthy material: a lovely fruit teething toy made entirely of 100% natural rubber, directly from Hevea sap.

Soothes gums: its pretty pomegranate shape has been specially designed to be easy to handle and effectively soothe baby's teeth.

Ideal for the bath: unlike many toys, it is designed without a hole or whistle to prevent the accumulation of dirt inside. It can therefore be used without a problem in the bath!

From birth: Suitable for toddlers from their very first days (0+), it accompanies the child through every teething phase.

Essential Accessory: a lovely tiger pacifier clip designed so you never lose baby's pacifier again.

Practical Attachment: it is very clever, and you can easily attach it to all supports thanks to its adjustable clip.

Safe Materials: made of beech wood and silicone, its beads are safe for the child. Baby can therefore play with it and chew on them without fear!

From Birth: measuring 4.5 x 20 cm, it is perfectly suited for toddlers from their very first days.

Awakening toy: also called a grasping ball, it is perfect for supporting the psychomotor development of toddlers right from birth.

Multi-textures: it offers sides of different colors and materials to gently stimulate the child's sight and touch.

Easy to grab: its clever design allows baby to easily slip their little fingers in to learn to grasp and manipulate objects.

Sound surprise: by learning to shake it, the child will have the joy of hearing a little bell sing!

Forest discovery: immerse yourself in the tranquility of the Mawa forest by finding the collection's characters: Baboo, Mamba, and Taïgo.

Indoor & outdoor play: made of vinyl, this small ball is perfect for having fun safely, both in the house and in the garden.

Adapted size: with its 10 cm diameter, this soft ball is ideally designed to be handled by children from 12 months old.

Easy care: designed to withstand daily little adventures, it is easily cleaned with a soft, damp cloth.

Play companion: mamba the lion will undoubtedly become the children's best friend.

Endless cuddles: with his laughing face and delicate fur, he will gladly give in to big cuddles.

Decorative object: his aesthetics will also make it a pretty decoration for the toddler's room.

Giant size: an impressive plush measuring 70 cm tall , perfectly suited to reassure babies right from birth

Cuddle companion: with his long legs and very soft fur, Taïgo the leopard never says no to a long cuddle session!

Decorative object: in addition to being a comforting soft toy, it is a very pretty object that can easily blend into the decoration of the baby's room without any problem.

Soft material: carefully made of cotton and polyester, it offers infinite moments of tenderness to toddlers right from birth.

Practical care: designed for everyday life, this plush is easily machine washed at 30°C on a wool cycle (it is advised not to tumble dry).

Adorable Design: Taïgo the leopard transforms into a magnificent backpack combining the softness of fur with the elegance of corduroy.

Practical for everyday use: it is equipped with a very clever front patch pocket, a secure zipper closure, and easily adjustable straps.

Ideal for preschool: recommended from 3 years old, it is equipped with a coat hook, making it perfectly suited for first outings or school.

Bedtime ritual: telling stories becomes easy and magical with this adorable pocket flashlight.

Captivating stories: the set includes a projector lamp and 3 discs to share the beautiful stories of jungle animals.

Easy to use: the concept is simple: we turn off the light, project the images, and head to dreamland....

Practical size: its compact dimensions (16 x 4 x 4 cm) are ideal for an easy grip by children from 4 years old

Newborn companion: a tender plush rabbit with an ultra-soft touch, ideal for becoming baby's companion right from birth.

French craftsmanship: a superb artisanal plush proudly made in France.

Natural material: a toddler-friendly creation from the brand's line of organic cotton soft toys.

Made to order: victim of its own success, this product is currently out of stock and is made to order by the seamstresses (delivery time can be up to 5 weeks)

Tender companion: an adorable prairie green rabbit, unique and irresistible with its deeply endearing personality.

French craftsmanship: each piece is artisanal, proudly and entirely handmade in France.

Natural material: an incredibly soft texture for toddlers' skin, made with organic cotton.

Made to order: victim of its own success, this product is currently out of stock but specially made to order by the seamstresses (delivery time can be up to 5 weeks).

Newborn Companion: An adorable 37 cm tangy coral rabbit, perfect for accompanying baby from their very first moments.

Breton Craftsmanship: A unique artisanal piece, proudly made in Brittany (France).

Natural Material: A creation full of softness, respectful of toddlers' skin and made with organic cotton.

Comforting Companion: An adorable 37 cm plush rabbit with an endearing personality, so unique and perfect for cuddling children.

French Craftsmanship: An exceptional plush, proudly and entirely handmade in France.

Absolute Softness: Made with incredibly soft material to offer unforgettable moments of tenderness every day.

Made to Order: Victim of its own success, this soft toy is specially made to order by the brand's seamstresses (delivery time up to 5 weeks).

Lifetime Guarantee: Like all Maïlou creations, this magnificent plush comes with a lifetime guarantee.

Giant Awakening Companion: Meet Taïgo, the mischievous leopard who transforms into a magnificent activity plush in a very generous format (55 cm).

Multitude of Activities: He is ready to play with numerous integrated activities to stimulate the senses: a ring with colorful beads, bells, and a textured leaf that goes "scritch".

Visual Discovery: To have fun and perceive their environment, this large soft toy hides a mirror.

Removable Bird: Litchi the hornbill, the adorable bird from the Mawa forest, accompanies Taïgo and can be manipulated independently by baby.

Joyful Bird: meet Litchi, a joyful hornbill plush specially designed for the sensory awakening of toddlers.

Hidden Activities: very ingenious, he hides under his wings countless activities, such as a ring with colorful beads, bells, or even a leaf that goes "scritch".

Sensory Awakening: it's a wonderful awakening toy offering plenty of things to touch and shake for baby's greatest pleasure.

Generous Plush: with its beautiful 32 cm size and its very soft cotton and polyester material, it is perfect for reassuring children right from birth.

Sensory Awakening: Baboo the tiger offers various activities to discover different textures and funny sounds such as "glong", "scritch", and "dilling".

Travel Toy: Thanks to its very practical velcro strap, this activity plush can be hung absolutely everywhere during your trips.

Integrated Mirror: This toy features a clever little mirror that will allow baby to perceive their environment while having fun.

Softness: Made of cotton and polyester, it is perfectly suited for toddlers right from birth.

Playful Monkey: meet Mochica, an adorable plush monkey full of multiple activities to amuse and awaken your child.

Sound and Tactile Awakening: he hides many sound surprises: "glong" goes the bell, "dilling" go the little bells, and "scritch" goes the crinkly leaf!

Hangs Everywhere: very practical for walks, he is equipped with velcro straps allowing you to easily position him wherever you want.

Cuddly Plush: with his very soft design in cotton and polyester, he will bring joy to children for daily tender cuddles.

Multi-activity Awakening: This ring is full of surprises with its beads, small mirror, and funny sounds (crinkle paper "scritch" and squeaker "pouet") to help baby grow.

Universal Attachment: Designed for walks, the activity ring will attach anywhere very easily thanks to its strap equipped with a velcro hook.

Easy to Handle: With its round shape and size of 30.5 cm, it is an ideal object to manipulate and shake with little hands.

Soft Material: Made of cotton and polyester, it is perfectly suited and safe for children right from birth.